AI Employee
An AI customer service agent for WhatsApp and Instagram
The AI Employee is an AI customer service agent that answers routine chats on WhatsApp, Instagram and your other channels from your own FAQs, files and website. It drafts for approval if you prefer, and hands anything sensitive to a person with a summary. The Copilot helps your team write faster without sending anything on its own.
Highlights
Answers from your knowledge
Give it your FAQs, files and website. Answers show their source, like "Menu.pdf, Allergens page".
Auto-send or draft for approval
Each AI Employee either sends automatically or drafts replies for a teammate to approve.
Knows when to hand off
Sensitive requests are passed to a person with an AI summary, so the customer doesn't repeat themselves.
Copilot in the reply box
Suggest, rewrite, summarise and translate replies. It only fills the box; your team decides what goes out.
Captions in your brand voice
Write with AI from a short brief: one shared caption plus one per network, fitted to each limit.
Bring your own AI provider
Use OpenAI, Anthropic (Claude), Google Gemini and 8 more providers with your own key, or included credits where a plan has them.
AI Employee
An AI teammate for routine chats
Most customer questions repeat: opening hours, delivery areas, prices, allergens. The AI Employee answers them from your knowledge base and shows where each answer came from. When Sam asks Kettle & Co. about gluten-free cakes, it can point to the allergens page and offer to reserve one. It can use the tools you allow, and nothing more.
- Learns from FAQs, files and your website
- Cites the source of each answer
- Works across your connected chat channels
- Uses only the tools you allow
AI Employee
You stay in control
Choose whether each AI Employee sends on its own or drafts for approval. Write actions on connected apps always wait for a teammate, and the approval card lists every detail, so what you approve is exactly what runs. When a request looks sensitive, the AI hands off to a person with a summary of the conversation.
- Auto-send or draft-for-approval per AI Employee
- Approval cards for every write action
- Hand-off with an AI summary
- Monthly AI budgets
AI Employee
Copilot for your team
In the inbox, the Copilot suggests a reply, rewrites a draft, summarises a long thread or translates a message. In the composer, Write with AI turns a short brief into captions in your brand voice, and Content Studio saves daily post ideas as drafts. AI clips turn long videos into captioned vertical clips for Reels and Shorts.
AI Employee
Your choice of AI provider
Bring a key from any of 11 supported providers, and usage is billed by that provider. Where a plan includes AI credits, you can use those instead. Either way you can set monthly budgets.
- OpenAI, Anthropic (Claude) and Google Gemini
- OpenRouter, DeepSeek, Mistral, xAI (Grok) and Groq
- Azure OpenAI and Amazon Bedrock
- Any OpenAI-compatible endpoint
Works with
AI Employee & Copilot: frequently asked questions
Can an AI agent answer customers on WhatsApp and Instagram?
Yes. An AI Employee can answer routine chats on WhatsApp, Instagram and your other connected messaging channels from your knowledge base, and hand off to a person when it should.
Will the AI reply to customers on its own?
Only if you choose. Each AI Employee either sends automatically or drafts for approval. Write actions on connected apps always wait for a teammate.
Where does the AI get its answers?
From the FAQs, files and website pages you give it. Each answer shows its source, so your team can check it.
Do I need my own AI key?
You can bring a key from OpenAI, Anthropic, Google Gemini, OpenRouter, Mistral or another supported provider, and usage is billed by that provider. Where a plan includes AI credits, you can use those instead, with monthly budgets either way.
What happens when the AI can't help?
It hands the conversation to a person with an AI summary, so your teammate can pick up without asking the customer to repeat themselves.
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