Google Business Profile · PublishingComing soon
Google Business Profile publishing is coming soon
Google Business Profile is on the way: we’re waiting for Google to approve our API access. Once it’s live, you’ll schedule updates to your Business Profile from the same calendar as your social posts.
What you can do with Google Business Profile
Profile updates from one composer (planned)
Once it’s live, you’ll write a Business Profile update from the same draft as your Facebook and Instagram posts.
On the shared calendar (planned)
Updates will sit beside your other networks, with queues and drag-to-reschedule.
Approvals (planned)
The same owners, reviewers and multi-step approvals will apply, including client approval for agencies.
Recurring updates (planned)
Repeat regular updates, like weekend hours or a weekly special, on a schedule.
Use cases
How teams use Google Business Profile in Open Motives
Weekend hours for a bakery
Once it’s live, Kettle & Co. could post its weekend hours to Facebook and its Google Business Profile in one go.
Offers for a local shop
A local shop could schedule seasonal offers to its Business Profile alongside its Instagram posts.
Local clients at an agency
An agency managing restaurants could plan Business Profile updates with the rest of each client’s calendar.
Setup
Connect Google Business Profile in minutes
No code needed. You can connect on the Free plan and invite your team later.
- 1Google Business Profile can’t be connected yet — it’s awaiting network API approval.
- 2Start a free workspace at app.openmotives.com and connect your other networks now.
- 3When access is approved, Google Business Profile will appear in your list of channels.
- 4You’ll then connect it by signing in with the Google account that manages your profile.
Google Business Profile questions
When will Google Business Profile be available?
As soon as Google approves our API access. We don’t have a date yet, and we’ll update this page when it’s live.
Which networks can I post to today?
Facebook, Instagram, TikTok, YouTube, LinkedIn, X, Threads, Bluesky and Facebook Groups.
Can I start using Open Motives before it’s ready?
Yes. The Free plan needs no credit card, so you can set up your other channels now and add Google Business Profile when it arrives.
Related channels
Made for agencies, support teams, creators, small businesses, online stores.
Run your social media from one open workspace.
Start on the Free plan, connect your channels and invite your team when you're ready.
Free plan · No credit card · Billed per workspace